falkirk.gov.uk Website Traffic Check

information for residents, businesses and visitors on falkirk council, council tax and what's on in the local area.
Global Rank: 253,286/ -40,957
Country Rank: 10,562/ -1,863
Country: UK
Category Rank: 233/ -29
Category: law and government/government
Domain: -

  • Total Visits

    185.5K

  • Bounce Rate

    48.17%

  • Pages per Visit

    3.1

  • Avg Visit Duration

    00:02:08

falkirk.gov.uk Ranking
Check if your rankings have improved or worsened over time. Over the last three months, falkirk.gov.uk's global ranking has decreased from 231,272 to 253,286.
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falkirk.gov.uk Traffic and Engagement
Website engagement metrics measure how much your website visitors are interacting with your website and online brand. falkirk.gov.uk's traffic has decreased by -9.1% compared to last month.
Traffic & Engagement Last Month
Total Visits
185.5K
Last Month Change
-9.1%
Avg Visit Duration
00:02:08
Bounce Rate
48.17%
Pages per Visit
3.1
falkirk.gov.uk Webpage Information
Page Title: Falkirk Council
Keywords: -
h1: 1
h2: 3
img: 2
script: 8
falkirk.gov.uk Audience Demographics
Understanding social media demographics will help you fine-tune your marketing strategy and reach the right people with your message. falkirk.gov.uk's audience is 60.95% male and 39.05% female. The largest age group of visitors are 25-34 year olds.
Similar Sites And falkirk.gov.uk Competitors
Competitive Analysis is a foundation of digital marketing. If you know who your biggest competitors are, you can gather insights into what they do well and build your own strategy to outperform theirs. gov.uk is the website with the highest similarity score to falkirk.gov.uk.
Site Affinity Monthly visits Category Category rank
gov.uk 100% 158.0M law and government/government 4
gov.scot 87.9% 1.8M law and government/government 957
mygov.scot 85.4% 721.5K law and government/government 2,236
royalmail.com 84.1% 36.6M law and government/government 36
clacks.gov.uk 79.7% 33.4K law and government/government 22,707
clearcheck.co.uk 79.4% 119.2K law and government/government 8,771
rutland.gov.uk 79.4% 39.2K law and government/government 13,460
merseysidelieutenancy.weebly.com 77.9% - law and government/government 81,738
floodassist.co.uk 77.8% 27.7K law and government/government 32,655
eastlothian.gov.uk 77.8% 120.7K law and government/government 9,856
falkirk.gov.uk Traffic Sources Overview
Your website traffic data will show you where your traffic is coming from, how visitors engage with your site, and what digital marketing strategies are working. The main traffic sources for falkirk.gov.ukare direct(41.75%) and referral(2.74%). An underutilized channel is "socialNetworks".
falkirk.gov.uk Top Keywords by Traffic Share
It's important to know what people are searching for and why. falkirk.gov.uk's list of popular organic search keywords
falkirk council bins falkirk council falkirk council tax falkirk council services falkirk school holidays 2022
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Social Media Traffic to falkirk.gov.uk
Explore user journeys and pinpoint platforms that drive the most website traffic. falkirk.gov.uk get's most of it's social media traffic from - and -. Engaging audiences through - may reveal new opportunities
falkirk.gov.uk Referral Traffic & Outgoing Links
Referral Traffic
Sites that Referral traffic to falkirk.gov.uk
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Outgoing Links
Sites that receive outbound traffic from falkirk.gov.uk
falkirk.gov.uk Geography & Country Targeting
For many businesses, it makes sense to target traffic from specific countries. Last month UK was the top country sending desktop traffic to falkirk.gov.uk.
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falkirk.gov.uk Audience Interests
Identifying your target audience is the foundation of your marketing strategy. This helps you to understand who your target customer is and what they care about. falkirk.gov.uk's audience is interested in social networks and online communities and marketplace.
Top Categories
social networks and online communities
marketplace
tv movies and streaming
search engines
adult
Other Visited Websites
Top Topics
social network
shopping
community
social media
social networking
Technology Stack
Instantly discover the technology stack used by any prospect or competitor to understand how their website works, which CMS or eCommerce platform they use, their communication tools of choice as well as analytics, hosting, advertising or internet technology usage.

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