with vsp, your vision care comes first. we're committed to providing you with the best choices in eye doctors and eyeglasses, all while saving you hundreds!
Global Rank: 12,063/ +21
Country Rank: 2,245/ -16
Country: USA
Category Rank: 24/ -1
Category: finance/insurance
Domain: Created by GoDaddy.com, LLC in 1995-05-28
  • Total Visits

    4.4M

  • Bounce Rate

    31.57%

  • Pages per Visit

    6.1

  • Avg Visit Duration

    00:06:45

vsp.com Ranking
Check if your rankings have improved or worsened over time. Over the last three months, vsp.com's global ranking has increased from 14,096 to 12,063.
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vsp.com Traffic and Engagement
Website engagement metrics measure how much your website visitors are interacting with your website and online brand. vsp.com's traffic has increased by 2.8% compared to last month.
Traffic & Engagement Last Month
Total Visits
4.4M
Last Month Change
2.8%
Avg Visit Duration
00:06:45
Bounce Rate
31.57%
Pages per Visit
6.1
vsp.com Webpage Information
Page Title: VSP Vision Care | Vision Insurance
Keywords: -
h1: 0
h2: 9
img: 36
script: 0
vsp.com Audience Demographics
Understanding social media demographics will help you fine-tune your marketing strategy and reach the right people with your message. vsp.com's audience is 51.09% male and 48.91% female. The largest age group of visitors are 25-34 year olds.
Similar Sites And vsp.com Competitors
Competitive Analysis is a foundation of digital marketing. If you know who your biggest competitors are, you can gather insights into what they do well and build your own strategy to outperform theirs. vspdirect.com is the website with the highest similarity score to vsp.com.
Site Affinity Monthly visits Category Category rank
vspdirect.com 100% 384.0K finance/insurance 678
myuhc.com 69.0% 6.0M finance/insurance 30
aetna.com 68.7% 8.4M finance/insurance 13
deltadental.com 63.5% 1.7M finance/insurance 107
humana.com 63.0% 4.4M finance/insurance 31
mesvision.com 62.4% 116.0K finance/insurance 1,172
ehealthinsurance.com 62.4% 735.0K finance/insurance 270
avesis.com 60.9% 187.7K finance/insurance 829
cigna.com 60.2% 13.5M finance/insurance 9
guardiananytime.com 57.6% 904.2K finance/insurance 195
vsp.com Traffic Sources Overview
Your website traffic data will show you where your traffic is coming from, how visitors engage with your site, and what digital marketing strategies are working. The main traffic sources for vsp.comare direct(43.61%) and referral(26.59%). An underutilized channel is "ads".
vsp.com Top Keywords by Traffic Share
It's important to know what people are searching for and why. vsp.com's list of popular organic search keywords
Social Media Traffic to vsp.com
Explore user journeys and pinpoint platforms that drive the most website traffic. vsp.com get's most of it's social media traffic from facebook.com and youtube.com. Engaging audiences through instagram.com may reveal new opportunities
vsp.com Referral Traffic & Outgoing Links
Referral Traffic
Sites that Referral traffic to vsp.com
GG
Outgoing Links
Sites that receive outbound traffic from vsp.com
vsp.com Geography & Country Targeting
For many businesses, it makes sense to target traffic from specific countries. Last month USA was the top country sending desktop traffic to vsp.com.
ADS
vsp.com Audience Interests
Identifying your target audience is the foundation of your marketing strategy. This helps you to understand who your target customer is and what they care about. vsp.com's audience is interested in health and insurance.
Technology Stack
Instantly discover the technology stack used by any prospect or competitor to understand how their website works, which CMS or eCommerce platform they use, their communication tools of choice as well as analytics, hosting, advertising or internet technology usage.

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