cigna, a global health service company, offers health, pharmacy, dental, supplemental insurance and medicare plans to individuals, families, and businesses.
Global Rank: 3,104/ -181
Country Rank: 690/ -6
Country: USA
Category Rank: 9/ =
Category: finance/insurance
Domain: Created by CSC Corporate Domains, Inc. in 1992-01-17
  • Total Visits

    14.6M

  • Bounce Rate

    46.57%

  • Pages per Visit

    5.4

  • Avg Visit Duration

    00:05:28

cigna.com Ranking
Check if your rankings have improved or worsened over time. Over the last three months, cigna.com's global ranking has decreased from 3,092 to 3,104.
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cigna.com Traffic and Engagement
Website engagement metrics measure how much your website visitors are interacting with your website and online brand. cigna.com's traffic has decreased by -2.5% compared to last month.
Traffic & Engagement Last Month
Total Visits
14.6M
Last Month Change
-2.5%
Avg Visit Duration
00:05:28
Bounce Rate
46.57%
Pages per Visit
5.4
cigna.com Webpage Information
h1: 0
h2: 1
img: 0
script: 13
cigna.com Audience Demographics
Understanding social media demographics will help you fine-tune your marketing strategy and reach the right people with your message. cigna.com's audience is 48.28% male and 51.72% female. The largest age group of visitors are 25-34 year olds.
Similar Sites And cigna.com Competitors
Competitive Analysis is a foundation of digital marketing. If you know who your biggest competitors are, you can gather insights into what they do well and build your own strategy to outperform theirs. aetna.com is the website with the highest similarity score to cigna.com.
Site Affinity Monthly visits Category Category rank
aetna.com 100% 8.9M finance/insurance 11
humana.com 91.0% 4.7M finance/insurance 30
uhc.com 88.6% 13.4M finance/insurance 7
deltadental.com 84.0% 1.8M finance/insurance 104
ehealthinsurance.com 82.0% 661.7K finance/insurance 291
healthcare.gov 78.5% 3.9M finance/insurance 31
vsp.com 76.3% 4.7M finance/insurance 38
dentalplans.com 76.0% 574.8K finance/insurance 421
aetnadental.com 74.0% 658.4K finance/insurance 518
guardiananytime.com 70.3% 1.0M finance/insurance 196
cigna.com Traffic Sources Overview
Your website traffic data will show you where your traffic is coming from, how visitors engage with your site, and what digital marketing strategies are working. The main traffic sources for cigna.comare direct(58.28%) and referral(2.88%). An underutilized channel is "ads".
cigna.com Top Keywords by Traffic Share
It's important to know what people are searching for and why. cigna.com's list of popular organic search keywords
Social Media Traffic to cigna.com
Explore user journeys and pinpoint platforms that drive the most website traffic. cigna.com get's most of it's social media traffic from linkedin.com and youtube.com. Engaging audiences through twitter.com may reveal new opportunities
cigna.com Referral Traffic & Outgoing Links
Referral Traffic
Sites that Referral traffic to cigna.com
GG
Outgoing Links
Sites that receive outbound traffic from cigna.com
cigna.com Geography & Country Targeting
For many businesses, it makes sense to target traffic from specific countries. Last month USA was the top country sending desktop traffic to cigna.com.
ADS
cigna.com Audience Interests
Identifying your target audience is the foundation of your marketing strategy. This helps you to understand who your target customer is and what they care about. cigna.com's audience is interested in health and banking credit and lending.
Technology Stack
Instantly discover the technology stack used by any prospect or competitor to understand how their website works, which CMS or eCommerce platform they use, their communication tools of choice as well as analytics, hosting, advertising or internet technology usage.

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