央视网(www.cctv.com)由中央广播电视总台主办,是以视频为特色的中央重点新闻网站,是央视的融合传播平台,是拥有全牌照业务资质的大型互联网文化企业。秉承“融合创新、一体发展”的理念,以新闻为龙头,以视频为重点,以用户为中心,建成“一网一端多平台多渠道”融媒体传播体系。
Global Rank: 633/ -100
Country Rank: 45/ -8
Country: China
Category Rank: 9/ =
Category: news and media
Domain: Created by Beijing Sanfront Information Technology Co., Ltd in 1997-05-21
  • Total Visits

    81.2M

  • Bounce Rate

    39.70%

  • Pages per Visit

    3.3

  • Avg Visit Duration

    00:03:55

cctv.com Ranking
Check if your rankings have improved or worsened over time. Over the last three months, cctv.com's global ranking has decreased from 511 to 633.
cctv.com Traffic and Engagement
Website engagement metrics measure how much your website visitors are interacting with your website and online brand. cctv.com's traffic has decreased by -11.9% compared to last month.
Traffic & Engagement Last Month
Total Visits
81.2M
Last Month Change
-11.9%
Avg Visit Duration
00:03:55
Bounce Rate
39.70%
Pages per Visit
3.3
cctv.com Webpage Information
cctv.com Audience Demographics
Understanding social media demographics will help you fine-tune your marketing strategy and reach the right people with your message. cctv.com's audience is 68.74% male and 31.26% female. The largest age group of visitors are 25-34 year olds.
Similar Sites And cctv.com Competitors
Competitive Analysis is a foundation of digital marketing. If you know who your biggest competitors are, you can gather insights into what they do well and build your own strategy to outperform theirs. xinhuanet.com is the website with the highest similarity score to cctv.com.
Site Affinity Monthly visits Category Category rank
xinhuanet.com 100% 8.2M news and media 1,218
sohu.com 97.6% 227.1M news and media 24
163.com 93.3% 240.5M news and media 17
ifeng.com 90.9% 70.6M news and media 95
iqiyi.com 85.9% 81.6M news and media 82
qq.com 83.3% 942.0M news and media 5
news.sina.com.cn 82.9% 18.1M news and media 500
news.baidu.com 78.8% 10.0M news and media 1,002
news.cn 78.5% 6.0M news and media 1,326
people.com.cn 76.2% 19.6M news and media 378
cctv.com Traffic Sources Overview
Your website traffic data will show you where your traffic is coming from, how visitors engage with your site, and what digital marketing strategies are working. The main traffic sources for cctv.comare direct(49.29%) and referral(9.50%). An underutilized channel is "ads".
cctv.com Top Keywords by Traffic Share
It's important to know what people are searching for and why. cctv.com's list of popular organic search keywords
Social Media Traffic to cctv.com
Explore user journeys and pinpoint platforms that drive the most website traffic. cctv.com get's most of it's social media traffic from weibo.com and youtube.com. Engaging audiences through twitter.com may reveal new opportunities
cctv.com Referral Traffic & Outgoing Links
Referral Traffic
Sites that Referral traffic to cctv.com
GG
Outgoing Links
Sites that receive outbound traffic from cctv.com
cctv.com Geography & Country Targeting
For many businesses, it makes sense to target traffic from specific countries. Last month China was the top country sending desktop traffic to cctv.com.
ADS
cctv.com Audience Interests
Identifying your target audience is the foundation of your marketing strategy. This helps you to understand who your target customer is and what they care about. cctv.com's audience is interested in news and media and programming and developer software.
Technology Stack
Instantly discover the technology stack used by any prospect or competitor to understand how their website works, which CMS or eCommerce platform they use, their communication tools of choice as well as analytics, hosting, advertising or internet technology usage.

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