163.com Website Traffic Check

网易是中国领先的互联网技术公司，为用户提供免费邮箱、游戏、搜索引擎服务，开设新闻、娱乐、体育、财经、科技等30多个内容频道，及博客、视频、论坛等互动交流，网聚人的力量。
Global Rank: 158/ +4
Country Rank: 11/ +3
Country: China
Category Rank: 2/ +1
Category: news and media
Domain: Created by MarkMonitor Inc. in 1997-09-15

  • Total Visits

    240.5M

  • Bounce Rate

    43.86%

  • Pages per Visit

    3.6

  • Avg Visit Duration

    00:03:01

163.com Ranking
Check if your rankings have improved or worsened over time. Over the last three months, 163.com's global ranking has increased from 171 to 158.
Similarly ranked sites
Global Country Category
163.com Traffic and Engagement
Website engagement metrics measure how much your website visitors are interacting with your website and online brand. 163.com's traffic has increased by 6.6% compared to last month.
Traffic & Engagement Last Month
Total Visits
240.5M
Last Month Change
6.6%
Avg Visit Duration
00:03:01
Bounce Rate
43.86%
Pages per Visit
3.6
163.com Webpage Information
Page Title: 网易手机网
Keywords: 网易 163 网易新闻 网易无线 网易邮箱 网易官网 网易wap
h1: 1
h2: 12
img: 78
script: 14
163.com Audience Demographics
Understanding social media demographics will help you fine-tune your marketing strategy and reach the right people with your message. 163.com's audience is 71.06% male and 28.94% female. The largest age group of visitors are 25-34 year olds.
Similar Sites And 163.com Competitors
Competitive Analysis is a foundation of digital marketing. If you know who your biggest competitors are, you can gather insights into what they do well and build your own strategy to outperform theirs. sohu.com is the website with the highest similarity score to 163.com.
Site Affinity Monthly visits Category Category rank
sohu.com 100% 227.1M news and media 24
cnbeta.com 81.0% 14.7M news and media 616
ifeng.com 76.3% 70.6M news and media 95
qq.com 76.3% 942.0M news and media 5
360doc.com 73.7% 17.5M news and media 613
news.sina.com.cn 73.5% 18.1M news and media 500
iqiyi.com 70.8% 81.6M news and media 82
xinhuanet.com 70.0% 8.2M news and media 1,218
toutiao.com 61.7% 41.0M news and media 168
thepaper.cn 61.6% 45.6M news and media 264
163.com Traffic Sources Overview
Your website traffic data will show you where your traffic is coming from, how visitors engage with your site, and what digital marketing strategies are working. The main traffic sources for 163.comare direct(40.43%) and referral(3.95%). An underutilized channel is "ads".
163.com Top Keywords by Traffic Share
It's important to know what people are searching for and why. 163.com's list of popular organic search keywords
网易云音乐 163 网易邮箱 网易云 163邮箱
GG
Social Media Traffic to 163.com
Explore user journeys and pinpoint platforms that drive the most website traffic. 163.com get's most of it's social media traffic from youtube.com and weibo.com. Engaging audiences through douban.com may reveal new opportunities
163.com Referral Traffic & Outgoing Links
Referral Traffic
Sites that Referral traffic to 163.com
GG
Outgoing Links
Sites that receive outbound traffic from 163.com
163.com Geography & Country Targeting
For many businesses, it makes sense to target traffic from specific countries. Last month China was the top country sending desktop traffic to 163.com.
ADS
163.com Audience Interests
Identifying your target audience is the foundation of your marketing strategy. This helps you to understand who your target customer is and what they care about. 163.com's audience is interested in programming and developer software and video games consoles and accessories.
Top Categories
programming and developer software
video games consoles and accessories
news and media
computers electronics and technology
social networks and online communities
Other Visited Websites
Top Topics
china
news
software
english
search
Technology Stack
Instantly discover the technology stack used by any prospect or competitor to understand how their website works, which CMS or eCommerce platform they use, their communication tools of choice as well as analytics, hosting, advertising or internet technology usage.

Google Adsense

Google Analytics