usap.gov is the main repository for information about the united states antarctic program. the site is designed for the general public, news agencies, academia, and program participants. topics include news, about the usap, about the continent, about usap participants, the antarctic treaty, researchers and science projects, science summaries and discoveries, webcams, slide shows, maps, and opportunities to participate.
Global Rank: 854,824/ +107,314
Country Rank: 272,210/ +60,027
Country: USA
Category Rank: 95/ +26
Category: science and education/earth sciences
Domain: -
  • Total Visits

    53.3K

  • Bounce Rate

    74.30%

  • Pages per Visit

    1.7

  • Avg Visit Duration

    00:01:23

usap.gov Ranking
Check if your rankings have improved or worsened over time. Over the last three months, usap.gov's global ranking has decreased from 782,276 to 854,824.
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usap.gov Traffic and Engagement
Website engagement metrics measure how much your website visitors are interacting with your website and online brand. usap.gov's traffic has increased by 43.3% compared to last month.
Traffic & Engagement Last Month
Total Visits
53.3K
Last Month Change
43.3%
Avg Visit Duration
00:01:23
Bounce Rate
74.30%
Pages per Visit
1.7
usap.gov Webpage Information
Page Title: The USAP Portal: Science and Support in Antarctica - Welcome to the United States Antarctic Program Portal
Keywords: Antarctica Antarctica webcams South Pole McMurdo penguins USAP United States Antarctic Program National Science Foundation Office of Polar Programs science aeronomy astrophysics biology medicine geology climate glaciology logistics
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h2: 12
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usap.gov Audience Demographics
Understanding social media demographics will help you fine-tune your marketing strategy and reach the right people with your message. usap.gov's audience is 64.18% male and 35.82% female. The largest age group of visitors are 25-34 year olds.
Similar Sites And usap.gov Competitors
Competitive Analysis is a foundation of digital marketing. If you know who your biggest competitors are, you can gather insights into what they do well and build your own strategy to outperform theirs. antarcticanz.govt.nz is the website with the highest similarity score to usap.gov.
usap.gov Traffic Sources Overview
Your website traffic data will show you where your traffic is coming from, how visitors engage with your site, and what digital marketing strategies are working. The main traffic sources for usap.govare direct(55.84%) and referral(1.69%). An underutilized channel is "socialNetworks".
usap.gov Top Keywords by Traffic Share
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Social Media Traffic to usap.gov
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usap.gov Referral Traffic & Outgoing Links
Referral Traffic
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Outgoing Links
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usap.gov Geography & Country Targeting
For many businesses, it makes sense to target traffic from specific countries. Last month USA was the top country sending desktop traffic to usap.gov.
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usap.gov Audience Interests
Identifying your target audience is the foundation of your marketing strategy. This helps you to understand who your target customer is and what they care about. usap.gov's audience is interested in social networks and online communities and dictionaries and encyclopedias.
Technology Stack
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