state insurance protects over 400,000 new zealanders. recipient of reader’s digest trusted brand award. save up to $50 when you buy car insurance online.
Global Rank: 227,635/ +16,029
Country Rank: 785/ +83
Country: New Zealand
Category Rank: 3/ +1
Category: finance/insurance
Domain: Created by CSC Corporate Domains, Inc in 2002-03-12
  • Total Visits

    145.3K

  • Bounce Rate

    37.60%

  • Pages per Visit

    5.9

  • Avg Visit Duration

    00:06:15

state.co.nz Ranking
Check if your rankings have improved or worsened over time. Over the last three months, state.co.nz's global ranking has increased from 253,445 to 227,635.
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state.co.nz Traffic and Engagement
Website engagement metrics measure how much your website visitors are interacting with your website and online brand. state.co.nz's traffic has increased by 1.4% compared to last month.
Traffic & Engagement Last Month
Total Visits
145.3K
Last Month Change
1.4%
Avg Visit Duration
00:06:15
Bounce Rate
37.60%
Pages per Visit
5.9
state.co.nz Webpage Information
Page Title: State Insurance NZ | Award-Winning Insurance Company
Keywords: -
h1: 1
h2: 6
img: 12
script: 19
state.co.nz Audience Demographics
Understanding social media demographics will help you fine-tune your marketing strategy and reach the right people with your message. state.co.nz's audience is 43.41% male and 56.59% female. The largest age group of visitors are 25-34 year olds.
Similar Sites And state.co.nz Competitors
Competitive Analysis is a foundation of digital marketing. If you know who your biggest competitors are, you can gather insights into what they do well and build your own strategy to outperform theirs. tower.co.nz is the website with the highest similarity score to state.co.nz.
Site Affinity Monthly visits Category Category rank
tower.co.nz 100% 184.9K finance/insurance 879
ami.co.nz 99.9% 325.1K finance/insurance 553
aainsurance.co.nz 95.9% 215.1K finance/insurance 759
fintel.co.nz 61.1% - finance/insurance -
vero.co.nz 56.4% 41.4K finance/insurance 2,462
coveinsurance.co.nz 55.3% 14.0K finance/insurance 4,870
crombielockwood.co.nz 54.4% 11.0K finance/insurance 6,890
initio.co.nz 51.8% 13.1K finance/insurance 5,058
nzi.co.nz 50.9% 6.0K finance/insurance 7,451
asb.co.nz 50.0% 5.5M finance/banking credit and lending 174
state.co.nz Traffic Sources Overview
Your website traffic data will show you where your traffic is coming from, how visitors engage with your site, and what digital marketing strategies are working. The main traffic sources for state.co.nzare direct(43.71%) and referral(1.53%). An underutilized channel is "ads".
state.co.nz Top Keywords by Traffic Share
It's important to know what people are searching for and why. state.co.nz's list of popular organic search keywords
Social Media Traffic to state.co.nz
Explore user journeys and pinpoint platforms that drive the most website traffic. state.co.nz get's most of it's social media traffic from - and -. Engaging audiences through - may reveal new opportunities
state.co.nz Referral Traffic & Outgoing Links
Referral Traffic
Sites that Referral traffic to state.co.nz
GG
Outgoing Links
Sites that receive outbound traffic from state.co.nz
state.co.nz Geography & Country Targeting
For many businesses, it makes sense to target traffic from specific countries. Last month New Zealand was the top country sending desktop traffic to state.co.nz.
ADS
state.co.nz Audience Interests
Identifying your target audience is the foundation of your marketing strategy. This helps you to understand who your target customer is and what they care about. state.co.nz's audience is interested in banking credit and lending and finance.
Technology Stack
Instantly discover the technology stack used by any prospect or competitor to understand how their website works, which CMS or eCommerce platform they use, their communication tools of choice as well as analytics, hosting, advertising or internet technology usage.

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