aia.co.nz Website Traffic Check

aia is nz's largest life insurer. we offer life, health, trauma and income insurance for you & your family. let us help you live healthier, longer, better lives.
Global Rank: 494,273/ +175,910
Country Rank: 2,228/ +807
Country: New Zealand
Category Rank: 5/ +1
Category: finance/insurance
Domain: -

  • Total Visits

    96.7K

  • Bounce Rate

    64.03%

  • Pages per Visit

    2.1

  • Avg Visit Duration

    00:01:44

aia.co.nz Ranking
Check if your rankings have improved or worsened over time. Over the last three months, aia.co.nz's global ranking has increased from 574,959 to 494,273.
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aia.co.nz Traffic and Engagement
Website engagement metrics measure how much your website visitors are interacting with your website and online brand. aia.co.nz's traffic has increased by 60.2% compared to last month.
Traffic & Engagement Last Month
Total Visits
96.7K
Last Month Change
60.2%
Avg Visit Duration
00:01:44
Bounce Rate
64.03%
Pages per Visit
2.1
aia.co.nz Webpage Information
Page Title: AIA - NZ's Largest Life Insurer | Life & Health Insurance
Keywords: -
h1: 8
h2: 2
img: 14
script: 19
aia.co.nz Audience Demographics
Understanding social media demographics will help you fine-tune your marketing strategy and reach the right people with your message. aia.co.nz's audience is 43.25% male and 56.75% female. The largest age group of visitors are 25-34 year olds.
Similar Sites And aia.co.nz Competitors
Competitive Analysis is a foundation of digital marketing. If you know who your biggest competitors are, you can gather insights into what they do well and build your own strategy to outperform theirs. aig.co.nz is the website with the highest similarity score to aia.co.nz.
Site Affinity Monthly visits Category Category rank
aig.co.nz 100% 7.8K finance/insurance 7,365
tower.co.nz 86.2% 184.9K finance/insurance 879
fmg.co.nz 80.9% 55.6K finance/insurance 5,089
aainsurance.co.nz 79.7% 215.1K finance/insurance 759
proinsure.ca 79.5% - finance/insurance -
anz.co.nz 77.5% 7.6M finance/banking credit and lending 127
cignaglobal.com 76.9% 324.6K finance/insurance 682
nzi.co.nz 76.8% 6.0K finance/insurance 7,451
lifedirect.co.nz 75.6% 32.6K finance/finance 11,567
vero.co.nz 74.7% 41.4K finance/insurance 2,462
aia.co.nz Traffic Sources Overview
Your website traffic data will show you where your traffic is coming from, how visitors engage with your site, and what digital marketing strategies are working. The main traffic sources for aia.co.nzare direct(10.79%) and referral(31.26%). An underutilized channel is "ads".
aia.co.nz Top Keywords by Traffic Share
It's important to know what people are searching for and why. aia.co.nz's list of popular organic search keywords
myaia aia aia insurance aia life insurance life insurance
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Social Media Traffic to aia.co.nz
Explore user journeys and pinpoint platforms that drive the most website traffic. aia.co.nz get's most of it's social media traffic from - and -. Engaging audiences through - may reveal new opportunities
aia.co.nz Referral Traffic & Outgoing Links
Referral Traffic
Sites that Referral traffic to aia.co.nz
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Outgoing Links
Sites that receive outbound traffic from aia.co.nz
aia.co.nz Geography & Country Targeting
For many businesses, it makes sense to target traffic from specific countries. Last month New Zealand was the top country sending desktop traffic to aia.co.nz.
ADS
aia.co.nz Audience Interests
Identifying your target audience is the foundation of your marketing strategy. This helps you to understand who your target customer is and what they care about. aia.co.nz's audience is interested in banking credit and lending and search engines.
Top Categories
banking credit and lending
search engines
social networks and online communities
finance
news and media
Other Visited Websites
Top Topics
banking
online
zealand
google
newzealand
Technology Stack
Instantly discover the technology stack used by any prospect or competitor to understand how their website works, which CMS or eCommerce platform they use, their communication tools of choice as well as analytics, hosting, advertising or internet technology usage.

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