rei.com Website Traffic Check

top-brand gear, clothing—and outdoor adventures! plus rentals, classes, events, expert advice and more. visit rei co-op online and in-store.
Global Rank: 1,712/ +6
Country Rank: 341/ +9
Country: USA
Category Rank: 6/ =
Category: sports/sports
Domain: Created by CSC Corporate Domains, Inc. in 1996-03-13

  • Total Visits

    25.5M

  • Bounce Rate

    49.75%

  • Pages per Visit

    5.0

  • Avg Visit Duration

    00:04:23

rei.com Ranking
Check if your rankings have improved or worsened over time. Over the last three months, rei.com's global ranking has decreased from 1,310 to 1,712.
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rei.com Traffic and Engagement
Website engagement metrics measure how much your website visitors are interacting with your website and online brand. rei.com's traffic has increased by 3.6% compared to last month.
Traffic & Engagement Last Month
Total Visits
25.5M
Last Month Change
3.6%
Avg Visit Duration
00:04:23
Bounce Rate
49.75%
Pages per Visit
5.0
rei.com Webpage Information
Page Title: -
Keywords: -
h1: 0
h2: 0
img: 0
script: 0
rei.com Audience Demographics
Understanding social media demographics will help you fine-tune your marketing strategy and reach the right people with your message. rei.com's audience is 55.57% male and 44.43% female. The largest age group of visitors are 25-34 year olds.
Similar Sites And rei.com Competitors
Competitive Analysis is a foundation of digital marketing. If you know who your biggest competitors are, you can gather insights into what they do well and build your own strategy to outperform theirs. backcountry.com is the website with the highest similarity score to rei.com.
Site Affinity Monthly visits Category Category rank
backcountry.com 100% 5.9M sports/sports 139
thenorthface.com 93.2% 4.1M sports/sports 196
dickssportinggoods.com 83.1% 32.1M sports/sports 25
campsaver.com 72.3% 587.2K sports/sports 1,102
outdoorgearlab.com 70.6% 3.3M sports/sports 280
summithut.com 67.5% 46.1K sports/sports 8,255
mec.ca 64.7% 2.6M sports/sports 286
salomon.com 61.2% 3.3M sports/sports 226
gearjunkie.com 60.4% 2.0M sports/sports 552
moosejaw.com 60.1% 2.0M e-commerce and shopping/e-commerce and shopping 497
rei.com Traffic Sources Overview
Your website traffic data will show you where your traffic is coming from, how visitors engage with your site, and what digital marketing strategies are working. The main traffic sources for rei.comare direct(38.44%) and referral(6.11%). An underutilized channel is "ads".
rei.com Top Keywords by Traffic Share
It's important to know what people are searching for and why. rei.com's list of popular organic search keywords
rei rei outlet rei return policy rei sale camping checklist
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Social Media Traffic to rei.com
Explore user journeys and pinpoint platforms that drive the most website traffic. rei.com get's most of it's social media traffic from youtube.com and reddit.com. Engaging audiences through messenger.com may reveal new opportunities
rei.com Referral Traffic & Outgoing Links
Referral Traffic
Sites that Referral traffic to rei.com
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Outgoing Links
Sites that receive outbound traffic from rei.com
rei.com Geography & Country Targeting
For many businesses, it makes sense to target traffic from specific countries. Last month USA was the top country sending desktop traffic to rei.com.
ADS
rei.com Audience Interests
Identifying your target audience is the foundation of your marketing strategy. This helps you to understand who your target customer is and what they care about. rei.com's audience is interested in fashion and apparel and sports.
Top Categories
fashion and apparel
sports
news and media
computers electronics and technology
banking credit and lending
Other Visited Websites
Top Topics
shopping
news
travel
blog
clothing
Technology Stack
Instantly discover the technology stack used by any prospect or competitor to understand how their website works, which CMS or eCommerce platform they use, their communication tools of choice as well as analytics, hosting, advertising or internet technology usage.

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