the uk's most awarded energy supplier. we're doing energy better - for you and the environment.
Global Rank: 8,403/ +509
Country Rank: 276/ +21
Country: UK
Category Rank: 5/ =
Category: finance/finance
Domain: Created by NameCheap, Inc. in 2015-06-29
  • Total Visits

    5.2M

  • Bounce Rate

    26.96%

  • Pages per Visit

    7.3

  • Avg Visit Duration

    00:04:10

octopus.energy Ranking
Check if your rankings have improved or worsened over time. Over the last three months, octopus.energy's global ranking has increased from 8,516 to 8,403.
octopus.energy Traffic and Engagement
Website engagement metrics measure how much your website visitors are interacting with your website and online brand. octopus.energy's traffic has increased by 4.6% compared to last month.
Traffic & Engagement Last Month
Total Visits
5.2M
Last Month Change
4.6%
Avg Visit Duration
00:04:10
Bounce Rate
26.96%
Pages per Visit
7.3
octopus.energy Webpage Information
Page Title: Octopus Energy: Switch to affordable renewable energy online
Keywords: -
h1: 2
h2: 5
img: 45
script: 19
octopus.energy Audience Demographics
Understanding social media demographics will help you fine-tune your marketing strategy and reach the right people with your message. octopus.energy's audience is 63.07% male and 36.93% female. The largest age group of visitors are 25-34 year olds.
Similar Sites And octopus.energy Competitors
Competitive Analysis is a foundation of digital marketing. If you know who your biggest competitors are, you can gather insights into what they do well and build your own strategy to outperform theirs. bulb.co.uk is the website with the highest similarity score to octopus.energy.
Site Affinity Monthly visits Category Category rank
bulb.co.uk 100% 1.5M finance/finance 454
sse.co.uk 96.9% 2.1M finance/finance 280
avroenergy.co.uk 93.8% 19.6K finance/finance 16,038
marcus.co.uk 89.8% 814.6K finance/finance 799
ii.co.uk 89.5% 2.4M finance/finance 308
nsandi.com 89.1% 3.5M finance/finance 141
co-operativebank.co.uk 89.1% 2.7M finance/finance 210
energyhelpline.com 88.7% 37.1K finance/finance 11,869
barclaycard.co.uk 88.4% 3.6M finance/finance 188
trustpilot.com 87.9% 52.1M finance/finance 7
octopus.energy Traffic Sources Overview
Your website traffic data will show you where your traffic is coming from, how visitors engage with your site, and what digital marketing strategies are working. The main traffic sources for octopus.energyare direct(70.06%) and referral(2.36%). An underutilized channel is "ads".
octopus.energy Top Keywords by Traffic Share
It's important to know what people are searching for and why. octopus.energy's list of popular organic search keywords
Social Media Traffic to octopus.energy
Explore user journeys and pinpoint platforms that drive the most website traffic. octopus.energy get's most of it's social media traffic from facebook.com and youtube.com. Engaging audiences through web.whatsapp.com may reveal new opportunities
octopus.energy Referral Traffic & Outgoing Links
Referral Traffic
Sites that Referral traffic to octopus.energy
GG
Outgoing Links
Sites that receive outbound traffic from octopus.energy
octopus.energy Geography & Country Targeting
For many businesses, it makes sense to target traffic from specific countries. Last month UK was the top country sending desktop traffic to octopus.energy.
ADS
octopus.energy Audience Interests
Identifying your target audience is the foundation of your marketing strategy. This helps you to understand who your target customer is and what they care about. octopus.energy's audience is interested in finance and news and media.
Technology Stack
Instantly discover the technology stack used by any prospect or competitor to understand how their website works, which CMS or eCommerce platform they use, their communication tools of choice as well as analytics, hosting, advertising or internet technology usage.

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