leader in personal finance news and business forecasting. get trusted advice on investing, retirement, taxes, saving, real estate, cars, college, insurance.
Global Rank: 25,569/ -2,870
Country Rank: 5,788/ -752
Country: USA
Category Rank: 52/ -4
Category: finance/investing
Domain: Created by LEXSYNERGY LIMITED in 1995-04-15
  • Total Visits

    3.2M

  • Bounce Rate

    76.49%

  • Pages per Visit

    1.6

  • Avg Visit Duration

    00:01:19

kiplinger.com Ranking
Check if your rankings have improved or worsened over time. Over the last three months, kiplinger.com's global ranking has decreased from 22,537 to 25,569.
kiplinger.com Traffic and Engagement
Website engagement metrics measure how much your website visitors are interacting with your website and online brand. kiplinger.com's traffic has decreased by -8.6% compared to last month.
Traffic & Engagement Last Month
Total Visits
3.2M
Last Month Change
-8.6%
Avg Visit Duration
00:01:19
Bounce Rate
76.49%
Pages per Visit
1.6
kiplinger.com Webpage Information
Page Title: Kiplinger | Personal Finance News, Investing Advice, Business Forecasts
Keywords: -
h1: 1
h2: 39
img: 30
script: 43
kiplinger.com Audience Demographics
Understanding social media demographics will help you fine-tune your marketing strategy and reach the right people with your message. kiplinger.com's audience is 63.24% male and 36.76% female. The largest age group of visitors are 25-34 year olds.
Similar Sites And kiplinger.com Competitors
Competitive Analysis is a foundation of digital marketing. If you know who your biggest competitors are, you can gather insights into what they do well and build your own strategy to outperform theirs. fool.com is the website with the highest similarity score to kiplinger.com.
Site Affinity Monthly visits Category Category rank
fool.com 100% 27.7M finance/investing 25
investors.com 86.2% 8.4M finance/investing 107
investopedia.com 84.9% 47.1M finance/investing 19
investorplace.com 81.5% 2.5M finance/investing 293
morningstar.com 78.8% 6.6M finance/investing 93
thestreet.com 77.3% 13.1M finance/investing 76
nasdaq.com 76.8% 8.7M finance/investing 95
zacks.com 76.0% 2.7M finance/investing 240
bankrate.com 75.2% 15.3M finance/finance 37
marketwatch.com 74.6% 66.3M finance/finance 4
kiplinger.com Traffic Sources Overview
Your website traffic data will show you where your traffic is coming from, how visitors engage with your site, and what digital marketing strategies are working. The main traffic sources for kiplinger.comare direct(15.37%) and referral(10.48%). An underutilized channel is "ads".
kiplinger.com Top Keywords by Traffic Share
It's important to know what people are searching for and why. kiplinger.com's list of popular organic search keywords
Social Media Traffic to kiplinger.com
Explore user journeys and pinpoint platforms that drive the most website traffic. kiplinger.com get's most of it's social media traffic from facebook.com and reddit.com. Engaging audiences through youtube.com may reveal new opportunities
kiplinger.com Referral Traffic & Outgoing Links
Referral Traffic
Sites that Referral traffic to kiplinger.com
GG
Outgoing Links
Sites that receive outbound traffic from kiplinger.com
kiplinger.com Geography & Country Targeting
For many businesses, it makes sense to target traffic from specific countries. Last month USA was the top country sending desktop traffic to kiplinger.com.
ADS
kiplinger.com Audience Interests
Identifying your target audience is the foundation of your marketing strategy. This helps you to understand who your target customer is and what they care about. kiplinger.com's audience is interested in investing and news and media.
Technology Stack
Instantly discover the technology stack used by any prospect or competitor to understand how their website works, which CMS or eCommerce platform they use, their communication tools of choice as well as analytics, hosting, advertising or internet technology usage.

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