新浪网为全球用户24小时提供全面及时的中文资讯,内容覆盖国内外突发新闻事件、体坛赛事、娱乐时尚、产业资讯、实用信息等,设有新闻、体育、娱乐、财经、科技、房产、汽车等30多个内容频道,同时开设博客、视频、论坛等自由互动交流空间。
Country: China
Category: news and media
Domain: -
  • Total Visits

    9.4M

  • Bounce Rate

    80.13%

  • Pages per Visit

    1.8

  • Avg Visit Duration

    00:00:57

k.sina.com.cn Traffic and Engagement
Website engagement metrics measure how much your website visitors are interacting with your website and online brand. k.sina.com.cn's traffic has increased by 37.8% compared to last month.
Traffic & Engagement Last Month
Total Visits
9.4M
Last Month Change
37.8%
Avg Visit Duration
00:00:57
Bounce Rate
80.13%
Pages per Visit
1.8
k.sina.com.cn Webpage Information
Page Title: 新浪网
Keywords: 新浪 新浪网 SINA sina sina.com.cn 新浪首页 门户 资讯
h1: 1
h2: 0
img: 95
script: 92
k.sina.com.cn Audience Demographics
No Data to Display
Similar Sites And k.sina.com.cn Competitors
Competitive Analysis is a foundation of digital marketing. If you know who your biggest competitors are, you can gather insights into what they do well and build your own strategy to outperform theirs. thepaper.cn is the website with the highest similarity score to k.sina.com.cn.
Site Affinity Monthly visits Category Category rank
thepaper.cn 100% 66.4M news and media 215
163.com 98.1% 230.7M news and media 24
sohu.com 94.9% 221.3M news and media 26
news.ifeng.com 87.7% 63.6M news and media 181
news.hnr.cn 80.8% 9.2M news and media 1,481
news.hexun.com 80.8% 4.9M news and media 2,285
news.china.com 79.4% 1.7M news and media 4,625
360doc.com 78.5% 12.4M news and media 1,005
finance.gucheng.com 77.9% 1.0M news and media 6,742
guancha.cn 76.5% 67.4M news and media 118
k.sina.com.cn Traffic Sources Overview
Your website traffic data will show you where your traffic is coming from, how visitors engage with your site, and what digital marketing strategies are working. The main traffic sources for k.sina.com.cnare direct(18.86%) and referral(28.33%). An underutilized channel is "ads".
k.sina.com.cn Top Keywords by Traffic Share
It's important to know what people are searching for and why. k.sina.com.cn's list of popular organic search keywords
Social Media Traffic to k.sina.com.cn
Explore user journeys and pinpoint platforms that drive the most website traffic. k.sina.com.cn get's most of it's social media traffic from youtube.com and weibo.com. Engaging audiences through instagram.com may reveal new opportunities
k.sina.com.cn Referral Traffic & Outgoing Links
Referral Traffic
Sites that Referral traffic to k.sina.com.cn

    No Data to Display

GG
Outgoing Links
Sites that receive outbound traffic from k.sina.com.cn

    No Data to Display

k.sina.com.cn Geography & Country Targeting
For many businesses, it makes sense to target traffic from specific countries. Last month China was the top country sending desktop traffic to k.sina.com.cn.
ADS
k.sina.com.cn Audience Interests
Identifying your target audience is the foundation of your marketing strategy. This helps you to understand who your target customer is and what they care about. k.sina.com.cn's audience is interested in news and media and programming and developer software.
Technology Stack
Instantly discover the technology stack used by any prospect or competitor to understand how their website works, which CMS or eCommerce platform they use, their communication tools of choice as well as analytics, hosting, advertising or internet technology usage.

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