we offer health insurance including medical, dental, medicare advantage and prescription drug coverage to individuals, families and employers.
Global Rank: 156,112/ -12,740
Country Rank: 27,483/ -2,478
Country: USA
Category Rank: 369/ -37
Category: finance/insurance
Domain: Created by Network Solutions, LLC in 1998-12-16
  • Total Visits

    242.5K

  • Bounce Rate

    23.09%

  • Pages per Visit

    6.2

  • Avg Visit Duration

    00:05:45

bcbsla.com Ranking
Check if your rankings have improved or worsened over time. Over the last three months, bcbsla.com's global ranking has decreased from 154,485 to 156,112.
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bcbsla.com Traffic and Engagement
Website engagement metrics measure how much your website visitors are interacting with your website and online brand. bcbsla.com's traffic has decreased by -8.7% compared to last month.
Traffic & Engagement Last Month
Total Visits
242.5K
Last Month Change
-8.7%
Avg Visit Duration
00:05:45
Bounce Rate
23.09%
Pages per Visit
6.2
bcbsla.com Webpage Information
Page Title: Home | Blue Cross and Blue Shield of Louisiana
Keywords: -
h1: 0
h2: 5
img: 17
script: 12
bcbsla.com Audience Demographics
Understanding social media demographics will help you fine-tune your marketing strategy and reach the right people with your message. bcbsla.com's audience is 40.28% male and 59.72% female. The largest age group of visitors are 25-34 year olds.
Similar Sites And bcbsla.com Competitors
Competitive Analysis is a foundation of digital marketing. If you know who your biggest competitors are, you can gather insights into what they do well and build your own strategy to outperform theirs. bcbs.com is the website with the highest similarity score to bcbsla.com.
Site Affinity Monthly visits Category Category rank
bcbs.com 100% 1.7M finance/insurance 140
bcbsok.com 91.3% 109.9K finance/insurance 1,370
bcbsms.com 88.9% 26.5K finance/insurance 3,688
arkansasbluecross.com 85.7% 157.1K finance/insurance 1,260
bcbsmt.com 85.5% 37.7K finance/insurance 2,876
uhc.com 85.0% 12.9M finance/insurance 8
bcbswny.com 84.7% 49.5K finance/insurance 2,616
empireblue.com 83.7% 544.7K finance/insurance 336
wellmark.com 81.5% 390.4K finance/insurance 513
healthcare.gov 81.3% 4.5M finance/insurance 25
bcbsla.com Traffic Sources Overview
Your website traffic data will show you where your traffic is coming from, how visitors engage with your site, and what digital marketing strategies are working. The main traffic sources for bcbsla.comare direct(62.05%) and referral(2.48%). An underutilized channel is "ads".
bcbsla.com Top Keywords by Traffic Share
It's important to know what people are searching for and why. bcbsla.com's list of popular organic search keywords
Social Media Traffic to bcbsla.com
Explore user journeys and pinpoint platforms that drive the most website traffic. bcbsla.com get's most of it's social media traffic from youtube.com and linkedin.com. Engaging audiences through instagram.com may reveal new opportunities
bcbsla.com Referral Traffic & Outgoing Links
Referral Traffic
Sites that Referral traffic to bcbsla.com
GG
Outgoing Links
Sites that receive outbound traffic from bcbsla.com
bcbsla.com Geography & Country Targeting
For many businesses, it makes sense to target traffic from specific countries. Last month USA was the top country sending desktop traffic to bcbsla.com.
ADS
bcbsla.com Audience Interests
Identifying your target audience is the foundation of your marketing strategy. This helps you to understand who your target customer is and what they care about. bcbsla.com's audience is interested in banking credit and lending and health.
Technology Stack
Instantly discover the technology stack used by any prospect or competitor to understand how their website works, which CMS or eCommerce platform they use, their communication tools of choice as well as analytics, hosting, advertising or internet technology usage.

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