picto ocean ghost net

with our minimalist, clean graphics picto® provides a picture of time like no other watch. picto is the world's first wristwatch that displays time as a pictogram - an icon of time in perpetual motion.

arne jacobsen's designs caused a stir everywhere, and made danish design known around the world. we carry on his tradition through his legendary watch and clock designs. shop the collection today - iconic then, iconic now.