magician archetype tone of voice

iconic fox is a branding agency that put's strategy where it belongs, front and centre. your brand requires the visuals to look the part at a minimum. but knowing who your audience is, the position you want to claim in their mind and the humanised communication you use will be your defining difference.

a well-crafted brand is your superpower. we help you activate it. “you’re either remarkable or invisible. make a choice.” seth godin be remarkable. your competitors may offer the same products as you. they may offer the same services. they may have the same target audience. but nobody has your brand. it’s the one thing in business that is […]