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Global Rank: 210,919/ +1,376
Country Rank: 5,654/ +67
Country: Canada
Category Rank: 412/ +4
Category: news and media
Domain: Created by Webnames.ca Inc. in 2002-06-07
  • Total Visits

    251.2K

  • Bounce Rate

    58.07%

  • Pages per Visit

    2.7

  • Avg Visit Duration

    00:02:44

theobserver.ca Ranking
Check if your rankings have improved or worsened over time. Over the last three months, theobserver.ca's global ranking has decreased from 207,408 to 210,919.
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theobserver.ca Traffic and Engagement
Website engagement metrics measure how much your website visitors are interacting with your website and online brand. theobserver.ca's traffic has decreased by -1.9% compared to last month.
Traffic & Engagement Last Month
Total Visits
251.2K
Last Month Change
-1.9%
Avg Visit Duration
00:02:44
Bounce Rate
58.07%
Pages per Visit
2.7
theobserver.ca Webpage Information
Page Title: Home | The Sarnia Observer
Keywords: -
h1: 1
h2: 54
img: 67
script: 10
theobserver.ca Audience Demographics
Understanding social media demographics will help you fine-tune your marketing strategy and reach the right people with your message. theobserver.ca's audience is 57.87% male and 42.13% female. The largest age group of visitors are 25-34 year olds.
Similar Sites And theobserver.ca Competitors
Competitive Analysis is a foundation of digital marketing. If you know who your biggest competitors are, you can gather insights into what they do well and build your own strategy to outperform theirs. blackburnnews.com is the website with the highest similarity score to theobserver.ca.
Site Affinity Monthly visits Category Category rank
blackburnnews.com 100% 1.2M news and media 4,686
lfpress.com 86.0% 1.1M news and media 5,602
thedailyobserver.ca 65.1% - news and media -
foxfm.com 64.8% - news and media 178,332
chathamdailynews.ca 64.7% 146.8K news and media 20,347
sarniathisweek.com 63.1% 13.0K news and media 79,631
owensoundsuntimes.com 62.6% 170.3K news and media 20,832
wallaceburgcourierpress.com 60.2% 12.0K news and media 80,715
chok.com 59.9% 19.0K news and media 57,490
thestar.com 59.8% 14.0M news and media 823
theobserver.ca Traffic Sources Overview
Your website traffic data will show you where your traffic is coming from, how visitors engage with your site, and what digital marketing strategies are working. The main traffic sources for theobserver.caare direct(55.25%) and referral(1.94%). An underutilized channel is "ads".
theobserver.ca Top Keywords by Traffic Share
It's important to know what people are searching for and why. theobserver.ca's list of popular organic search keywords
Social Media Traffic to theobserver.ca
Explore user journeys and pinpoint platforms that drive the most website traffic. theobserver.ca get's most of it's social media traffic from facebook.com and reddit.com. Engaging audiences through twitter.com may reveal new opportunities
theobserver.ca Referral Traffic & Outgoing Links
Referral Traffic
Sites that Referral traffic to theobserver.ca
GG
Outgoing Links
Sites that receive outbound traffic from theobserver.ca
theobserver.ca Geography & Country Targeting
For many businesses, it makes sense to target traffic from specific countries. Last month Canada was the top country sending desktop traffic to theobserver.ca.
ADS
theobserver.ca Audience Interests
Identifying your target audience is the foundation of your marketing strategy. This helps you to understand who your target customer is and what they care about. theobserver.ca's audience is interested in news and media and search engines.
Technology Stack
Instantly discover the technology stack used by any prospect or competitor to understand how their website works, which CMS or eCommerce platform they use, their communication tools of choice as well as analytics, hosting, advertising or internet technology usage.

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