thegeneral.com Website Traffic Check

shop the general? car insurance and get a free quote today. explore our auto insurance options to find the coverage you need at affordable rates.
Global Rank: 42,945/ +5,985
Country Rank: 7,770/ +1,135
Country: USA
Category Rank: 88/ +19
Category: finance/insurance
Domain: Created by 101domain GRS Limited in 1997-02-25

  • Total Visits

    1.1M

  • Bounce Rate

    40.05%

  • Pages per Visit

    5.0

  • Avg Visit Duration

    00:04:41

thegeneral.com Ranking
Check if your rankings have improved or worsened over time. Over the last three months, thegeneral.com's global ranking has increased from 51,417 to 42,945.
Similarly ranked sites
Global Country Category
thegeneral.com Traffic and Engagement
Website engagement metrics measure how much your website visitors are interacting with your website and online brand. thegeneral.com's traffic has increased by 9.5% compared to last month.
Traffic & Engagement Last Month
Total Visits
1.1M
Last Month Change
9.5%
Avg Visit Duration
00:04:41
Bounce Rate
40.05%
Pages per Visit
5.0
thegeneral.com Webpage Information
Page Title: The General® Car Insurance | Get a Quote to Insure Your Car
Keywords: the general insurance the general auto insurance the general car insurance the general car insurance quote
h1: 1
h2: 10
img: 16
script: 13
thegeneral.com Audience Demographics
Understanding social media demographics will help you fine-tune your marketing strategy and reach the right people with your message. thegeneral.com's audience is 62.64% male and 37.36% female. The largest age group of visitors are 25-34 year olds.
Similar Sites And thegeneral.com Competitors
Competitive Analysis is a foundation of digital marketing. If you know who your biggest competitors are, you can gather insights into what they do well and build your own strategy to outperform theirs. esurance.com is the website with the highest similarity score to thegeneral.com.
Site Affinity Monthly visits Category Category rank
esurance.com 100% 886.1K finance/insurance 212
progressive.com 95.4% 19.3M finance/insurance 4
farmers.com 93.7% 3.3M finance/insurance 54
allstate.com 93.4% 11.2M finance/insurance 14
statefarm.com 86.5% 13.8M finance/insurance 6
thezebra.com 86.3% 1.6M finance/insurance 114
libertymutual.com 82.5% 4.7M finance/insurance 26
pgac.com 78.9% 75.7K finance/insurance 1,456
cheaper-quotes.com 75.2% 382.8K finance/insurance 482
nextinsure.com 72.9% 1.3M finance/insurance 249
thegeneral.com Traffic Sources Overview
Your website traffic data will show you where your traffic is coming from, how visitors engage with your site, and what digital marketing strategies are working. The main traffic sources for thegeneral.comare direct(33.82%) and referral(8.63%). An underutilized channel is "ads".
thegeneral.com Top Keywords by Traffic Share
It's important to know what people are searching for and why. thegeneral.com's list of popular organic search keywords
the general general insurance the general insurance thegeneral the general car insurance
GG
Social Media Traffic to thegeneral.com
Explore user journeys and pinpoint platforms that drive the most website traffic. thegeneral.com get's most of it's social media traffic from youtube.com and twitter.com. Engaging audiences through facebook.com may reveal new opportunities
thegeneral.com Referral Traffic & Outgoing Links
Referral Traffic
Sites that Referral traffic to thegeneral.com
GG
Outgoing Links
Sites that receive outbound traffic from thegeneral.com
thegeneral.com Geography & Country Targeting
For many businesses, it makes sense to target traffic from specific countries. Last month USA was the top country sending desktop traffic to thegeneral.com.
ADS
thegeneral.com Audience Interests
Identifying your target audience is the foundation of your marketing strategy. This helps you to understand who your target customer is and what they care about. thegeneral.com's audience is interested in insurance and banking credit and lending.
Top Categories
insurance
banking credit and lending
vehicles
search engines
marketplace
Other Visited Websites
Top Topics
insurance
life insurance
auto insurance
insurance quotes
auto
Technology Stack
Instantly discover the technology stack used by any prospect or competitor to understand how their website works, which CMS or eCommerce platform they use, their communication tools of choice as well as analytics, hosting, advertising or internet technology usage.

Google Adsense

Google Analytics