rapala is a manufacturer of fishing lures and other fishing related products. it was founded in finland in 1936 by lauri rapala, who is credited for creating the world's first floating minnow lure carved from cork with a shoemaker's knife, covered with chocolate candy bar wrappers and melted photography film negatives for a protective outer coating
Global Rank: 812,897/ +62,597
Country Rank: 5,343/ +160
Country: Finland
Category Rank: 127/ +15
Category: sports/sports
Domain: -
  • Total Visits

    31.7K

  • Bounce Rate

    18.73%

  • Pages per Visit

    6.4

  • Avg Visit Duration

    00:03:34

rapala.fi Ranking
Check if your rankings have improved or worsened over time. Over the last three months, rapala.fi's global ranking has increased from 1,463,416 to 812,897.
rapala.fi Traffic and Engagement
Website engagement metrics measure how much your website visitors are interacting with your website and online brand. rapala.fi's traffic has increased by 44.2% compared to last month.
Traffic & Engagement Last Month
Total Visits
31.7K
Last Month Change
44.2%
Avg Visit Duration
00:03:34
Bounce Rate
18.73%
Pages per Visit
6.4
rapala.fi Webpage Information
Page Title: Etusivu - Rapala
Keywords: -
h1: 0
h2: 7
img: 10
script: 11
rapala.fi Audience Demographics
Understanding social media demographics will help you fine-tune your marketing strategy and reach the right people with your message. rapala.fi's audience is 63.34% male and 36.66% female. The largest age group of visitors are 25-34 year olds.
Similar Sites And rapala.fi Competitors
Competitive Analysis is a foundation of digital marketing. If you know who your biggest competitors are, you can gather insights into what they do well and build your own strategy to outperform theirs. rapalavmc.com is the website with the highest similarity score to rapala.fi.
Site Affinity Monthly visits Category Category rank
rapalavmc.com 100% 13.9K sports/sports 27,876
normark.fi 96.2% 15.3K sports/sports 21,460
henry-gilbey.com 90.4% 61.9K sports/sports 9,940
veals.co.uk 82.2% 130.9K sports/sports 3,544
kommandostore.com 32.9% 273.1K sports/hunting and shooting 182
rapala.fi Traffic Sources Overview
Your website traffic data will show you where your traffic is coming from, how visitors engage with your site, and what digital marketing strategies are working. The main traffic sources for rapala.fiare direct(33.83%) and referral(1.94%). An underutilized channel is "socialNetworks".
rapala.fi Top Keywords by Traffic Share
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Social Media Traffic to rapala.fi
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rapala.fi Referral Traffic & Outgoing Links
Referral Traffic
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Outgoing Links
Sites that receive outbound traffic from rapala.fi
rapala.fi Geography & Country Targeting
For many businesses, it makes sense to target traffic from specific countries. Last month Finland was the top country sending desktop traffic to rapala.fi.
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rapala.fi Audience Interests
Identifying your target audience is the foundation of your marketing strategy. This helps you to understand who your target customer is and what they care about. rapala.fi's audience is interested in email and search engines.
Top Categories
email
search engines
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Technology Stack
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