rac wa offers insurance, roadside assistance, car servicing and repairs, tyres, batteries, loans, home security, travel and member deals for west australians. non-members welcome!
Global Rank: 57,530/ +7,061
Country Rank: 901/ +153
Country: Australia
Category Rank: 7/ =
Category: finance/insurance
Domain: -
  • Total Visits

    875.7K

  • Bounce Rate

    43.19%

  • Pages per Visit

    4.3

  • Avg Visit Duration

    00:04:41

rac.com.au Ranking
Check if your rankings have improved or worsened over time. Over the last three months, rac.com.au's global ranking has increased from 76,156 to 57,530.
rac.com.au Traffic and Engagement
Website engagement metrics measure how much your website visitors are interacting with your website and online brand. rac.com.au's traffic has increased by 16.7% compared to last month.
Traffic & Engagement Last Month
Total Visits
875.7K
Last Month Change
16.7%
Avg Visit Duration
00:04:41
Bounce Rate
43.19%
Pages per Visit
4.3
rac.com.au Webpage Information
Page Title: RAC Car Insurance, Roadside Assistance & Loans, Home Insurance & Security, Travel | RAC WA
Keywords: RAC car insurance insurance perth home insurance contents insurance roadside assistance RAC WA RAC Perth Perth breakdown Western Australian RAC car loans Perth RACWA RAC Western Australia
h1: 1
h2: 8
img: 6
script: 16
rac.com.au Audience Demographics
Understanding social media demographics will help you fine-tune your marketing strategy and reach the right people with your message. rac.com.au's audience is 56.54% male and 43.46% female. The largest age group of visitors are 25-34 year olds.
Similar Sites And rac.com.au Competitors
Competitive Analysis is a foundation of digital marketing. If you know who your biggest competitors are, you can gather insights into what they do well and build your own strategy to outperform theirs. allianz.com.au is the website with the highest similarity score to rac.com.au.
Site Affinity Monthly visits Category Category rank
allianz.com.au 100% 667.2K finance/insurance 388
budgetdirect.com.au 98.5% 1.6M finance/insurance 70
aami.com.au 91.7% 971.1K finance/insurance 129
comparethemarket.com.au 91.4% 840.0K finance/insurance 159
racv.com.au 84.9% 1.6M finance/insurance 133
youi.com.au 82.0% 412.6K finance/insurance 494
hbf.com.au 80.5% 384.5K finance/insurance 539
racq.com.au 80.0% 905.4K finance/insurance 251
einsure.com.au 79.7% 344.7K finance/insurance 464
aant.com.au 72.0% 17.0K finance/insurance 5,682
rac.com.au Traffic Sources Overview
Your website traffic data will show you where your traffic is coming from, how visitors engage with your site, and what digital marketing strategies are working. The main traffic sources for rac.com.auare direct(26.81%) and referral(0.85%). An underutilized channel is "ads".
rac.com.au Top Keywords by Traffic Share
It's important to know what people are searching for and why. rac.com.au's list of popular organic search keywords
Social Media Traffic to rac.com.au
Explore user journeys and pinpoint platforms that drive the most website traffic. rac.com.au get's most of it's social media traffic from facebook.com and youtube.com. Engaging audiences through reddit.com may reveal new opportunities
rac.com.au Referral Traffic & Outgoing Links
Referral Traffic
Sites that Referral traffic to rac.com.au

    No Data to Display

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Outgoing Links
Sites that receive outbound traffic from rac.com.au
rac.com.au Geography & Country Targeting
For many businesses, it makes sense to target traffic from specific countries. Last month Australia was the top country sending desktop traffic to rac.com.au.
ADS
rac.com.au Audience Interests
Identifying your target audience is the foundation of your marketing strategy. This helps you to understand who your target customer is and what they care about. rac.com.au's audience is interested in news and media and banking credit and lending.
Technology Stack
Instantly discover the technology stack used by any prospect or competitor to understand how their website works, which CMS or eCommerce platform they use, their communication tools of choice as well as analytics, hosting, advertising or internet technology usage.

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