plaid helps all companies build fintech solutions by making it easy, safe and reliable for people to connect their financial data to apps and services.
Global Rank: 29,276/ +4,542
Country Rank: 6,966/ +561
Country: USA
Category Rank: 99/ +14
Category: finance/finance
Domain: Created by Gandi SAS in 1995-08-16
  • Total Visits

    2.6M

  • Bounce Rate

    71.81%

  • Pages per Visit

    1.9

  • Avg Visit Duration

    00:01:07

plaid.com Ranking
Check if your rankings have improved or worsened over time. Over the last three months, plaid.com's global ranking has increased from 35,573 to 29,276.
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plaid.com Traffic and Engagement
Website engagement metrics measure how much your website visitors are interacting with your website and online brand. plaid.com's traffic has increased by 22.7% compared to last month.
Traffic & Engagement Last Month
Total Visits
2.6M
Last Month Change
22.7%
Avg Visit Duration
00:01:07
Bounce Rate
71.81%
Pages per Visit
1.9
plaid.com Webpage Information
Page Title: Plaid: Enabling all companies to build fintech solutions
Keywords: -
h1: 1
h2: 4
img: 38
script: 15
plaid.com Audience Demographics
Understanding social media demographics will help you fine-tune your marketing strategy and reach the right people with your message. plaid.com's audience is 63.74% male and 36.26% female. The largest age group of visitors are 25-34 year olds.
Similar Sites And plaid.com Competitors
Competitive Analysis is a foundation of digital marketing. If you know who your biggest competitors are, you can gather insights into what they do well and build your own strategy to outperform theirs. coinbase.com is the website with the highest similarity score to plaid.com.
Site Affinity Monthly visits Category Category rank
coinbase.com 100% 32.7M finance/finance 9
brex.com 91.0% 994.6K finance/finance 560
gemini.com 90.9% 3.1M finance/finance 240
chime.com 88.9% 5.9M finance/finance 119
acorns.com 88.8% 2.0M finance/finance 362
binance.us 88.4% 2.5M finance/finance 330
kraken.com 86.6% 6.6M finance/finance 91
creditdonkey.com 86.1% 666.3K finance/finance 1,600
affirm.com 85.1% 10.2M finance/finance 55
uphold.com 85.0% 2.7M finance/finance 321
plaid.com Traffic Sources Overview
Your website traffic data will show you where your traffic is coming from, how visitors engage with your site, and what digital marketing strategies are working. The main traffic sources for plaid.comare direct(18.42%) and referral(66.76%). An underutilized channel is "ads".
plaid.com Top Keywords by Traffic Share
It's important to know what people are searching for and why. plaid.com's list of popular organic search keywords
Social Media Traffic to plaid.com
Explore user journeys and pinpoint platforms that drive the most website traffic. plaid.com get's most of it's social media traffic from linkedin.com and youtube.com. Engaging audiences through twitter.com may reveal new opportunities
plaid.com Referral Traffic & Outgoing Links
Referral Traffic
Sites that Referral traffic to plaid.com
GG
Outgoing Links
Sites that receive outbound traffic from plaid.com
plaid.com Geography & Country Targeting
For many businesses, it makes sense to target traffic from specific countries. Last month USA was the top country sending desktop traffic to plaid.com.
ADS
plaid.com Audience Interests
Identifying your target audience is the foundation of your marketing strategy. This helps you to understand who your target customer is and what they care about. plaid.com's audience is interested in banking credit and lending and finance.
Technology Stack
Instantly discover the technology stack used by any prospect or competitor to understand how their website works, which CMS or eCommerce platform they use, their communication tools of choice as well as analytics, hosting, advertising or internet technology usage.

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