nautica, a global lifestyle brand, offers a wide selection of apparel for men, women and kids as well as a large selection of home products, select accessories like watches and small leather goods, fragrance and swimwear.
Global Rank: 23,702/ -2,292
Country Rank: 5,159/ -602
Country: USA
Category Rank: 220/ -22
Category: lifestyle/fashion and apparel
Domain: Created by MarkMonitor Inc. in 1998-10-02
  • Total Visits

    2.2M

  • Bounce Rate

    50.22%

  • Pages per Visit

    4.5

  • Avg Visit Duration

    00:03:45

nautica.com Ranking
Check if your rankings have improved or worsened over time. Over the last three months, nautica.com's global ranking has increased from 26,333 to 23,702.
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nautica.com Traffic and Engagement
Website engagement metrics measure how much your website visitors are interacting with your website and online brand. nautica.com's traffic has decreased by -5.8% compared to last month.
Traffic & Engagement Last Month
Total Visits
2.2M
Last Month Change
-5.8%
Avg Visit Duration
00:03:45
Bounce Rate
50.22%
Pages per Visit
4.5
nautica.com Webpage Information
Page Title: Nautica - The Official Site For Apparel, Accessories, Home & More.
Keywords: -
h1: 0
h2: 2
img: 42
script: 55
nautica.com Audience Demographics
Understanding social media demographics will help you fine-tune your marketing strategy and reach the right people with your message. nautica.com's audience is 51.47% male and 48.53% female. The largest age group of visitors are 25-34 year olds.
Similar Sites And nautica.com Competitors
Competitive Analysis is a foundation of digital marketing. If you know who your biggest competitors are, you can gather insights into what they do well and build your own strategy to outperform theirs. gap.com is the website with the highest similarity score to nautica.com.
nautica.com Traffic Sources Overview
Your website traffic data will show you where your traffic is coming from, how visitors engage with your site, and what digital marketing strategies are working. The main traffic sources for nautica.comare direct(35.42%) and referral(1.36%). An underutilized channel is "ads".
nautica.com Top Keywords by Traffic Share
It's important to know what people are searching for and why. nautica.com's list of popular organic search keywords
Social Media Traffic to nautica.com
Explore user journeys and pinpoint platforms that drive the most website traffic. nautica.com get's most of it's social media traffic from facebook.com and youtube.com. Engaging audiences through discord.com may reveal new opportunities
nautica.com Referral Traffic & Outgoing Links
Referral Traffic
Sites that Referral traffic to nautica.com
GG
Outgoing Links
Sites that receive outbound traffic from nautica.com
nautica.com Geography & Country Targeting
For many businesses, it makes sense to target traffic from specific countries. Last month USA was the top country sending desktop traffic to nautica.com.
ADS
nautica.com Audience Interests
Identifying your target audience is the foundation of your marketing strategy. This helps you to understand who your target customer is and what they care about. nautica.com's audience is interested in fashion and apparel and news and media.
Technology Stack
Instantly discover the technology stack used by any prospect or competitor to understand how their website works, which CMS or eCommerce platform they use, their communication tools of choice as well as analytics, hosting, advertising or internet technology usage.

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