national portal of india provides a single-window access to information and services that are electronically delivered from all government departments, institutions and organizations. it has been a popular source of information to a wide range of stakeholders - from citizens, to government, business and indian diasporas. it is a gateway to access indian government websites at centre, state and district levels.
Global Rank: 20,504/ -866
Country Rank: 1,287/ -57
Country: India
Category Rank: 65/ -3
Category: law and government/government
Domain: Created by National Informatics Centre in 2005-09-26
  • Total Visits

    4.0M

  • Bounce Rate

    77.57%

  • Pages per Visit

    1.6

  • Avg Visit Duration

    00:00:53

india.gov.in Ranking
Check if your rankings have improved or worsened over time. Over the last three months, india.gov.in's global ranking has increased from 24,047 to 20,504.
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india.gov.in Traffic and Engagement
Website engagement metrics measure how much your website visitors are interacting with your website and online brand. india.gov.in's traffic has decreased by -0.3% compared to last month.
Traffic & Engagement Last Month
Total Visits
4.0M
Last Month Change
-0.3%
Avg Visit Duration
00:00:53
Bounce Rate
77.57%
Pages per Visit
1.6
india.gov.in Audience Demographics
Understanding social media demographics will help you fine-tune your marketing strategy and reach the right people with your message. india.gov.in's audience is 61.25% male and 38.75% female. The largest age group of visitors are 25-34 year olds.
Similar Sites And india.gov.in Competitors
Competitive Analysis is a foundation of digital marketing. If you know who your biggest competitors are, you can gather insights into what they do well and build your own strategy to outperform theirs. uidai.gov.in is the website with the highest similarity score to india.gov.in.
india.gov.in Traffic Sources Overview
Your website traffic data will show you where your traffic is coming from, how visitors engage with your site, and what digital marketing strategies are working. The main traffic sources for india.gov.inare direct(13.38%) and referral(3.50%). An underutilized channel is "ads".
india.gov.in Top Keywords by Traffic Share
It's important to know what people are searching for and why. india.gov.in's list of popular organic search keywords
Social Media Traffic to india.gov.in
Explore user journeys and pinpoint platforms that drive the most website traffic. india.gov.in get's most of it's social media traffic from youtube.com and quora.com. Engaging audiences through reddit.com may reveal new opportunities
india.gov.in Referral Traffic & Outgoing Links
Referral Traffic
Sites that Referral traffic to india.gov.in
GG
Outgoing Links
Sites that receive outbound traffic from india.gov.in
india.gov.in Geography & Country Targeting
For many businesses, it makes sense to target traffic from specific countries. Last month India was the top country sending desktop traffic to india.gov.in.
ADS
india.gov.in Audience Interests
Identifying your target audience is the foundation of your marketing strategy. This helps you to understand who your target customer is and what they care about. india.gov.in's audience is interested in government and education.
Technology Stack
Instantly discover the technology stack used by any prospect or competitor to understand how their website works, which CMS or eCommerce platform they use, their communication tools of choice as well as analytics, hosting, advertising or internet technology usage.

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