iihs.org Website Traffic Check

the insurance institute for highway safety (iihs) is an independent, nonprofit scientific and educational organization dedicated to reducing the losses - deaths, injuries and property damage - from motor vehicle crashes.
Global Rank: 83,184/ -14,571
Country Rank: 20,273/ -2,727
Country: USA
Category Rank: 280/ -42
Category: finance/insurance
Domain: Created by Network Solutions, LLC in 1998-02-25

  • Total Visits

    682.9K

  • Bounce Rate

    61.42%

  • Pages per Visit

    2.7

  • Avg Visit Duration

    00:02:21

iihs.org Ranking
Check if your rankings have improved or worsened over time. Over the last three months, iihs.org's global ranking has decreased from 67,932 to 83,184.
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iihs.org Traffic and Engagement
Website engagement metrics measure how much your website visitors are interacting with your website and online brand. iihs.org's traffic has decreased by -12.6% compared to last month.
Traffic & Engagement Last Month
Total Visits
682.9K
Last Month Change
-12.6%
Avg Visit Duration
00:02:21
Bounce Rate
61.42%
Pages per Visit
2.7
iihs.org Webpage Information
Page Title: IIHS-HLDI
Keywords: -
h1: 1
h2: 3
img: 7
script: 10
iihs.org Audience Demographics
Understanding social media demographics will help you fine-tune your marketing strategy and reach the right people with your message. iihs.org's audience is 71.55% male and 28.45% female. The largest age group of visitors are 25-34 year olds.
Similar Sites And iihs.org Competitors
Competitive Analysis is a foundation of digital marketing. If you know who your biggest competitors are, you can gather insights into what they do well and build your own strategy to outperform theirs. nhtsa.gov is the website with the highest similarity score to iihs.org.
Site Affinity Monthly visits Category Category rank
nhtsa.gov 100% 2.3M vehicles/vehicles 339
highwaysafety.org 94.4% - finance/insurance -
iii.org 90.4% 328.7K finance/insurance 1,022
progressive.com 84.9% 23.1M finance/insurance 4
usaa.com 84.8% 21.9M finance/insurance 3
geico.com 84.7% 17.7M finance/insurance 5
namic.org 81.5% 15.0K finance/insurance 5,745
statefarm.com 81.1% 15.3M finance/insurance 6
metromile.com 77.5% 345.1K finance/insurance 709
insurify.com 77.5% 801.4K finance/insurance 312
iihs.org Traffic Sources Overview
Your website traffic data will show you where your traffic is coming from, how visitors engage with your site, and what digital marketing strategies are working. The main traffic sources for iihs.orgare direct(24.77%) and referral(2.45%). An underutilized channel is "ads".
iihs.org Top Keywords by Traffic Share
It's important to know what people are searching for and why. iihs.org's list of popular organic search keywords
iihs safest cars 2022 car safety ratings safest cars instituto highway
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Social Media Traffic to iihs.org
Explore user journeys and pinpoint platforms that drive the most website traffic. iihs.org get's most of it's social media traffic from reddit.com and youtube.com. Engaging audiences through twitter.com may reveal new opportunities
iihs.org Referral Traffic & Outgoing Links
Referral Traffic
Sites that Referral traffic to iihs.org
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Outgoing Links
Sites that receive outbound traffic from iihs.org
iihs.org Geography & Country Targeting
For many businesses, it makes sense to target traffic from specific countries. Last month USA was the top country sending desktop traffic to iihs.org.
ADS
iihs.org Audience Interests
Identifying your target audience is the foundation of your marketing strategy. This helps you to understand who your target customer is and what they care about. iihs.org's audience is interested in vehicles and news and media.
Top Categories
vehicles
news and media
makes and models
banking credit and lending
video games consoles and accessories
Other Visited Websites
Top Topics
cars
news
car
auto
car buying
Technology Stack
Instantly discover the technology stack used by any prospect or competitor to understand how their website works, which CMS or eCommerce platform they use, their communication tools of choice as well as analytics, hosting, advertising or internet technology usage.

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