entreprise à taille humaine, dans le top 5 des instituts en france, le groupe ifop est le leader des études d'opinion et un acteur référent des études marketing, quantitatives et qualitatives, en europe, aux usa et en chine.
Global Rank: 624,444/ -253,377
Country Rank: 28,237/ -13,230
Country: France
Category Rank: 1,238/ -550
Category: news and media
Domain: Created by Gandi SAS in 1997-10-03
  • Total Visits

    73.2K

  • Bounce Rate

    69.46%

  • Pages per Visit

    1.9

  • Avg Visit Duration

    00:01:00

ifop.com Ranking
Check if your rankings have improved or worsened over time. Over the last three months, ifop.com's global ranking has decreased from 158,325 to 624,444.
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ifop.com Traffic and Engagement
Website engagement metrics measure how much your website visitors are interacting with your website and online brand. ifop.com's traffic has decreased by -43.8% compared to last month.
Traffic & Engagement Last Month
Total Visits
73.2K
Last Month Change
-43.8%
Avg Visit Duration
00:01:00
Bounce Rate
69.46%
Pages per Visit
1.9
ifop.com Webpage Information
Page Title: IFOP - Institut d’études opinion et marketing en France et à l’international
Keywords: -
h1: 1
h2: 16
img: 95
script: 64
ifop.com Audience Demographics
Understanding social media demographics will help you fine-tune your marketing strategy and reach the right people with your message. ifop.com's audience is 59.44% male and 40.56% female. The largest age group of visitors are 25-34 year olds.
Similar Sites And ifop.com Competitors
Competitive Analysis is a foundation of digital marketing. If you know who your biggest competitors are, you can gather insights into what they do well and build your own strategy to outperform theirs. tf1info.fr is the website with the highest similarity score to ifop.com.
Site Affinity Monthly visits Category Category rank
tf1info.fr 100% 13.5M news and media 874
lejdd.fr 97.9% 3.8M news and media 2,523
lesechos.fr 97.0% 14.3M news and media 673
linternaute.com 95.4% 26.6M news and media 359
cluster17.com 95.2% 62.0K news and media 27,117
huffingtonpost.fr 94.0% 20.1M news and media 570
opinion-way.com 92.6% 23.7K news and media 62,619
lexpress.fr 92.2% 10.6M news and media 1,034
lefigaro.fr 91.7% 98.2M news and media 98
leparisien.fr 90.9% 45.8M news and media 275
ifop.com Traffic Sources Overview
Your website traffic data will show you where your traffic is coming from, how visitors engage with your site, and what digital marketing strategies are working. The main traffic sources for ifop.comare direct(34.73%) and referral(8.37%). An underutilized channel is "mail".
ifop.com Top Keywords by Traffic Share
It's important to know what people are searching for and why. ifop.com's list of popular organic search keywords
Social Media Traffic to ifop.com
Explore user journeys and pinpoint platforms that drive the most website traffic. ifop.com get's most of it's social media traffic from reddit.com and twitter.com. Engaging audiences through youtube.com may reveal new opportunities
ifop.com Referral Traffic & Outgoing Links
Referral Traffic
Sites that Referral traffic to ifop.com
GG
Outgoing Links
Sites that receive outbound traffic from ifop.com
ifop.com Geography & Country Targeting
For many businesses, it makes sense to target traffic from specific countries. Last month France was the top country sending desktop traffic to ifop.com.
ADS
ifop.com Audience Interests
Identifying your target audience is the foundation of your marketing strategy. This helps you to understand who your target customer is and what they care about. ifop.com's audience is interested in news and media and social networks and online communities.
Technology Stack
Instantly discover the technology stack used by any prospect or competitor to understand how their website works, which CMS or eCommerce platform they use, their communication tools of choice as well as analytics, hosting, advertising or internet technology usage.

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