at bupa we're always looking for more ways to care for you. we offer quality insurance, aged care and a network of dental, optical, hearing and therapy services. find out more!
Global Rank: 30,121/ +5,475
Country Rank: 496/ +108
Country: Australia
Category Rank: 10/ +1
Category: health/health
Domain: -
  • Total Visits

    1.7M

  • Bounce Rate

    37.71%

  • Pages per Visit

    4.4

  • Avg Visit Duration

    00:03:36

bupa.com.au Ranking
Check if your rankings have improved or worsened over time. Over the last three months, bupa.com.au's global ranking has increased from 39,404 to 30,121.
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bupa.com.au Traffic and Engagement
Website engagement metrics measure how much your website visitors are interacting with your website and online brand. bupa.com.au's traffic has increased by 20.5% compared to last month.
Traffic & Engagement Last Month
Total Visits
1.7M
Last Month Change
20.5%
Avg Visit Duration
00:03:36
Bounce Rate
37.71%
Pages per Visit
4.4
bupa.com.au Webpage Information
Page Title: -
Keywords: -
h1: 0
h2: 0
img: 0
script: 0
bupa.com.au Audience Demographics
Understanding social media demographics will help you fine-tune your marketing strategy and reach the right people with your message. bupa.com.au's audience is 46.62% male and 53.38% female. The largest age group of visitors are 25-34 year olds.
Similar Sites And bupa.com.au Competitors
Competitive Analysis is a foundation of digital marketing. If you know who your biggest competitors are, you can gather insights into what they do well and build your own strategy to outperform theirs. medibank.com.au is the website with the highest similarity score to bupa.com.au.
Site Affinity Monthly visits Category Category rank
medibank.com.au 100% 1.5M health/health 497
hcf.com.au 92.9% 878.8K health/health 940
ahm.com.au 88.8% 451.2K health/health 1,483
hif.com.au 66.0% 95.0K health/health 6,510
betterhealth.vic.gov.au 61.4% 3.5M health/health 353
healthengine.com.au 57.8% 2.9M health/health 279
cdc.gov 57.6% 80.2M health/health 6
hotdoc.com.au 57.4% 7.1M health/health 83
mayoclinic.org 57.1% 130.8M health/health 4
healthshare.com.au 56.6% 811.8K health/health 1,143
bupa.com.au Traffic Sources Overview
Your website traffic data will show you where your traffic is coming from, how visitors engage with your site, and what digital marketing strategies are working. The main traffic sources for bupa.com.auare direct(23.88%) and referral(1.68%). An underutilized channel is "ads".
bupa.com.au Top Keywords by Traffic Share
It's important to know what people are searching for and why. bupa.com.au's list of popular organic search keywords
Social Media Traffic to bupa.com.au
Explore user journeys and pinpoint platforms that drive the most website traffic. bupa.com.au get's most of it's social media traffic from youtube.com and facebook.com. Engaging audiences through discord.com may reveal new opportunities
bupa.com.au Referral Traffic & Outgoing Links
Referral Traffic
Sites that Referral traffic to bupa.com.au
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Outgoing Links
Sites that receive outbound traffic from bupa.com.au
bupa.com.au Geography & Country Targeting
For many businesses, it makes sense to target traffic from specific countries. Last month Australia was the top country sending desktop traffic to bupa.com.au.
ADS
bupa.com.au Audience Interests
Identifying your target audience is the foundation of your marketing strategy. This helps you to understand who your target customer is and what they care about. bupa.com.au's audience is interested in government and computers electronics and technology.
Technology Stack
Instantly discover the technology stack used by any prospect or competitor to understand how their website works, which CMS or eCommerce platform they use, their communication tools of choice as well as analytics, hosting, advertising or internet technology usage.

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