中国银行是中国国际化和多元化程度最高的银行,在中国内地及六十多个国家和地区为客户提供全面的金融服务。主要经营商业银行业务:公司金融、个人金融和金融市场业务,并通过附属机构开展投资银行、保险、直接投资、投资管理、基金管理和飞机租赁业务。
Global Rank: 28,728/ +1,034
Country Rank: 1,677/ +28
Country: China
Category Rank: 6/ -1
Category: finance/finance
Domain: Created by Xin Net Technology Corporation in 1997-07-08
  • Total Visits

    2.2M

  • Bounce Rate

    57.11%

  • Pages per Visit

    2.7

  • Avg Visit Duration

    00:01:52

bankofchina.com Ranking
Check if your rankings have improved or worsened over time. Over the last three months, bankofchina.com's global ranking has increased from 30,389 to 28,728.
bankofchina.com Traffic and Engagement
Website engagement metrics measure how much your website visitors are interacting with your website and online brand. bankofchina.com's traffic has decreased by -1.6% compared to last month.
Traffic & Engagement Last Month
Total Visits
2.2M
Last Month Change
-1.6%
Avg Visit Duration
00:01:52
Bounce Rate
57.11%
Pages per Visit
2.7
bankofchina.com Audience Demographics
Understanding social media demographics will help you fine-tune your marketing strategy and reach the right people with your message. bankofchina.com's audience is 53.62% male and 46.38% female. The largest age group of visitors are 25-34 year olds.
Similar Sites And bankofchina.com Competitors
Competitive Analysis is a foundation of digital marketing. If you know who your biggest competitors are, you can gather insights into what they do well and build your own strategy to outperform theirs. boc.cn is the website with the highest similarity score to bankofchina.com.
Site Affinity Monthly visits Category Category rank
boc.cn 100% 4.3M finance/financial planning and management 173
usd-cny.com 77.6% 3.2M finance/finance 407
csai.cn 63.4% 4.2M finance/finance 319
cadforex.com 57.4% 438.4K finance/finance 2,438
chinamoney.com.cn 55.9% 336.3K finance/investing 1,593
bocusa.com 55.8% 36.1K finance/finance 10,065
airwallex.com 55.2% 1.3M finance/finance 491
bocmacau.com 52.3% 325.9K finance/finance 1,948
bankofceylon.co.uk 52.3% - finance/finance 46,993
waihuipaijia.cn 51.8% 94.6K finance/investing 5,711
bankofchina.com Traffic Sources Overview
Your website traffic data will show you where your traffic is coming from, how visitors engage with your site, and what digital marketing strategies are working. The main traffic sources for bankofchina.comare direct(35.44%) and referral(48.07%). An underutilized channel is "ads".
bankofchina.com Top Keywords by Traffic Share
It's important to know what people are searching for and why. bankofchina.com's list of popular organic search keywords
Social Media Traffic to bankofchina.com
Explore user journeys and pinpoint platforms that drive the most website traffic. bankofchina.com get's most of it's social media traffic from youtube.com and facebook.com. Engaging audiences through instagram.com may reveal new opportunities
bankofchina.com Referral Traffic & Outgoing Links
Referral Traffic
Sites that Referral traffic to bankofchina.com
GG
Outgoing Links
Sites that receive outbound traffic from bankofchina.com
bankofchina.com Geography & Country Targeting
For many businesses, it makes sense to target traffic from specific countries. Last month China was the top country sending desktop traffic to bankofchina.com.
ADS
bankofchina.com Audience Interests
Identifying your target audience is the foundation of your marketing strategy. This helps you to understand who your target customer is and what they care about. bankofchina.com's audience is interested in shipping and logistics and news and media.
Technology Stack
Instantly discover the technology stack used by any prospect or competitor to understand how their website works, which CMS or eCommerce platform they use, their communication tools of choice as well as analytics, hosting, advertising or internet technology usage.

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