athleta designs clothing that integrates performance and technical features for active women and girls. from running and yoga to swimming and hiking or athleisure – our clothing supports whatever moves & inspires you.
Global Rank: 285,739/ -75,835
Country Rank: 50,131/ -13,605
Country: USA
Category Rank: 1,584/ -394
Category: lifestyle/fashion and apparel
Domain: Created by MarkMonitor Inc. in 1997-12-07
  • Total Visits

    238.2K

  • Bounce Rate

    81.49%

  • Pages per Visit

    1.3

  • Avg Visit Duration

    00:00:16

athleta.com Ranking
Check if your rankings have improved or worsened over time. Over the last three months, athleta.com's global ranking has decreased from 195,559 to 285,739.
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athleta.com Traffic and Engagement
Website engagement metrics measure how much your website visitors are interacting with your website and online brand. athleta.com's traffic has decreased by -28.6% compared to last month.
Traffic & Engagement Last Month
Total Visits
238.2K
Last Month Change
-28.6%
Avg Visit Duration
00:00:16
Bounce Rate
81.49%
Pages per Visit
1.3
athleta.com Webpage Information
Page Title: Shop Athleta for Women's Yoga Clothing, Technical Athletic Clothing, and Athleisure
Keywords: -
h1: 1
h2: 0
img: 2
script: 37
athleta.com Audience Demographics
Understanding social media demographics will help you fine-tune your marketing strategy and reach the right people with your message. athleta.com's audience is 47.01% male and 52.99% female. The largest age group of visitors are 25-34 year olds.
Similar Sites And athleta.com Competitors
Competitive Analysis is a foundation of digital marketing. If you know who your biggest competitors are, you can gather insights into what they do well and build your own strategy to outperform theirs. titlenine.com is the website with the highest similarity score to athleta.com.
athleta.com Traffic Sources Overview
Your website traffic data will show you where your traffic is coming from, how visitors engage with your site, and what digital marketing strategies are working. The main traffic sources for athleta.comare direct(70.95%) and referral(1.89%). An underutilized channel is "ads".
athleta.com Top Keywords by Traffic Share
It's important to know what people are searching for and why. athleta.com's list of popular organic search keywords
Social Media Traffic to athleta.com
No Data to Display
athleta.com Referral Traffic & Outgoing Links
Referral Traffic
Sites that Referral traffic to athleta.com
GG
Outgoing Links
Sites that receive outbound traffic from athleta.com

    No Data to Display

athleta.com Geography & Country Targeting
For many businesses, it makes sense to target traffic from specific countries. Last month USA was the top country sending desktop traffic to athleta.com.
ADS
athleta.com Audience Interests
Identifying your target audience is the foundation of your marketing strategy. This helps you to understand who your target customer is and what they care about. athleta.com's audience is interested in fashion and apparel and marketplace.
Technology Stack
Instantly discover the technology stack used by any prospect or competitor to understand how their website works, which CMS or eCommerce platform they use, their communication tools of choice as well as analytics, hosting, advertising or internet technology usage.

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